Do the Tough Things First

Time management is something I have always struggled with, so finding tips to help me be more productive is something I definitely search out. I figure many of you will appreciate them as much as I do! Today's tip is from sales trainer Kelley Robertson, wholse advice is always straightforward and practical - just the way I like it!

Ever have one of those days when, despite your best intention, it didn't seem like you made any progress?

Want to know one of the most effective ways to improve your productivity and get more done every day? Interested in learning a sure-fire way to make more sales?

Okay, here it is...

Start with the most important tasks first.

Simple, huh?

Well, it is in theory.

Unfortunately, most people tend to do the more enjoyable tasks first. Whether it's responding to emails, making calls to the customers they like dealing with, or writing a proposal.

However, these are often low-yield activities. You may think they are important but the reality is that they are easy-to-do tasks.

Cold calling, prospecting, and attending networking events usually have a higher impact on our results. But, these activities are seldom fun or enjoyable.

They require effort and considerable mental energy.

Let's face it, dialing for dollars is not an enjoyable task for most people, especially in today's business environment. But, when executed properly and with the right focus, it generates new leads and sales opportunities.

It's easy to get distracted from doing important and tough tasks. Emails from customers, problems that need your attention, and returning "urgent" calls from low-value accounts. These all take your attention away from difficult activities and you justify it by saying, "I NEED to take care of this."

Here's my suggestion for the upcoming week.

Block time in your calendar to take care of your MOST important sales tasks first. The activities that will help you increase your sales. Tasks that are critical to your long-term success.

Shut off your Blackberry. Don't open your email. And don't do anything until those tasks are done.

Start this morning! I guarantee that you will get more done this week.

As President of The Robertson Training Group, Kelley has helped thousands of professionals improve their business results with his engaging approach to sales training and speaking. Learn more at www.RobertsonTrainingGroup.com.