Friday, May 30, 2008

Sex and the City Sales Lessons

The Sex and the City movie premieres nationwide today. Legions of female fans will likely throng to theaters to catch up with their TV BFFs. Kim Duke, The Sales Diva, shares some lessons we can all learn from this cultural phenomenon. These tips are best served with a Cosmopolitan - or, if you must, your morning cappuccino.

As Kim proudly proclaims, she was a die-hard fan from the very first season and spread the word about the show to everyone she knew, as did millions of other fans. The cultural phenomenon that is Sex and the City owes its success to its raving fans - and so should you!

Kim wants to know - Does your "Fan Club" ...
  • help spread the word about your business for free?
  • notice you're taking some chances and launching new products and services?
  • supply you with ideas on how to grow your business?
  • hear from you on a regular basis - via an e-zine, event, direct mail and the phone?
  • buy everything (or almost everything) you put in front of them because they TRUST you so much?
"Creating a community of fans is the best thing you can do to grow your sales," says Duke. "It takes time, hard work and dedication to rise above the humdrum."

"Instead of putting all your time into cold calling strangers - how about speaking to the people who already love you? And then ask them to tell people about you - which they'll do anyway if they love what you do!"

Kim Duke is an unconventional, sassy and savvy sales expert who shows women small biz owners and entrepreneurs sizzling sales tips on how to increase sales in a fun, easy, stress-free way! Learn more and sign up for her free e-zine at www.salesdivas.com

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