There's nothing more annoying than a sales rep who's "just calling to follow up." What a time waster. Follow the expert tip below from telesales guru Art Sobczak to avoid this call killer and give your client something of value.
"Have a primary objective for every call," says Sobczak. Before each call plan out "What do I want them to DO as a result of this call, and what do I want to do?"
If you do this, you'll be giving your client something of value, and they'll be much more likely to give you the response you're looking for. If not, at least you'll know to stop wasting your time and move on to better prospects.
Telesales expert Art Sobczak is president of Business By Phone. Visit his site at www.BusinessByPhone.com.
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